C2events in the News
C2events Introduces Exciting Innovation to Capture Event Content
24 January 2020
C2events and content curation technology business, Amondo, have formed an exclusive arrangement to bring to the events industry an innovative content publishing tool, delivered via a highly engaging new media format called an Imprint.
Mark Buckle, co-founder of Amondo commented: ‘We’ve been in discussions with C2 for over two years ago and as a result of this collaboration, and C2’s clear recommendations, we have now adapted our core product to meet the specific needs of the events industry.’
The Imprint captures multi-channel digital content from an event to include: video footage of keynote speeches, highlights videos, key messages, slides, polling results, photos as well as links to social media highlights. Imprints can be embedded within native apps, emails, websites in-venue screens and linked into social posts for ease of content distribution.
Cheryl Clarke, Founder and Executive Director of C2 commented:
‘To showcase the concept, we sponsored an imprint for the EVCOM Live Awards. It’s brilliant way to capture the experience of the event and the content in a dynamic way.’
Leigh Jagger, Interim CEO of EVCOM, commented:
‘We were delighted to have the highlights of our Live Awards captured in this way. It brings the evening’s experience to life for everyone that was there and for those that weren’t able to make it too.’
Mark Saxby Executive Director of C2 concluded: ‘We believe this will be an incredibly valuable tool from an ROO/ROI perspective as event attendees can revisit key sessions post-event, share highlights with peers, colleagues and teams. You can also track the number of views and session lengths to monitor the impact.’